Chase Smart Calculated Metrics!

Blog post on Google Analytics Calculated Metrics by Avinash Kaushik: he defines and explains the benefits of the following 5 custom metrics , created through calculated metrics feature of GA:
#1. Real Conversion Rate Per User
#2. "Gross" Calculated Profit
#3. Average Time Per User
#4. Combine Results / Metrics Performance
#5. Product Views Per Transaction
#1. Real Conversion Rate Per User
#2. "Gross" Calculated Profit
#3. Average Time Per User
#4. Combine Results / Metrics Performance
#5. Product Views Per Transaction