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I love this guy and follow him very closely. He is a great guy and a big part of my social network.

Take 5 minutes and understand why bounce rate is so powerful. Avinash's video here http://uk.youtube.com/watch?v=ppgfjo6IIf4

Another intersting post (on Analytics) by the genius! Tells us how to read and what to do with the Analytics data!

http://www.kaushik.net/avinash/2009/02/ ... iques.html