Seven ways to future-proof your SEO strategy for 2018

[NayanaB]

Search engine optimization is always changing. To stay ahead of your competitors you need to be able to shift your SEO strategy. Key trends to be aware of in 2018 are:

1. Leverage Google RankBrain and user experience signals
2. Make sure your website load speed is lightning fast
3. Go mobile-First
4. Prepare for voice search
5. Take your visitor’s security seriously with HTTPS
6. Create long-form content, it wins every time
7. Focus on content and links: they’re not going away

Read more: https://www.marketingmag.com.au/hubs-c/ ... -seo-2018/