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I found this article very interesting. This might be helpful for those who are concentrating more on G+ to get high SERP.

What to believe?? Matt Cutt said that +1s and rankings are not related....But many industry leading SEO agencies and professional claimed that Google+ is one factor of better SERP..

Read the story here : http://searchenginewatch.com/article/22 ... er-Ranking

A million of Google+ may not help you get there - Google's 1st page..!!!
If you make compelling content, people will link to it, like it, share it on Facebook, +1 it, etc...Rather than chasing +1s of content, your time is much better spent making great content...!!!

There is no shortcut to SEO, it need research, effort and content made for people(not for bots )......And ofcourse, Google need to love it

Thanks Sreelal,

Its such a true condition that we are not able to correlate the Google+ and SERP .Another article from moz "Amazing Correlation Between Google +1s and Higher Search Rankings " tells like this After Page Authority, a URL's number of Google +1s is more highly correlated with search rankings than any other factor. In fact, the correlation of Google +1s beat out other well known metrics including linking root domains, Facebook shares, and even keyword usage.

The results after a scientific correlation study by Moz



You can read more here @ http://techwy.se/qtLPv