Stop fearing failure and be brave in your content marketing

Columnist Rachel Lindteigen says that by looking at what didn't work, you can learn more about your customers and gain a better perspective for future content. While no one sets out to fail at something, it seems the fear of failure is hindering some in their content marketing efforts.
Read more : http://marketingland.com/stop-fearing-f ... ram-178181
Read more : http://marketingland.com/stop-fearing-f ... ram-178181