Do organic keyword rankings matter anymore?

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Do organic keyword rankings matter anymore?

Postby Nagma » Fri Jan 27, 2017 1:47 am

With all the ways search engine results pages have evolved over the years, columnist Julian Connors explores the question of whether SEO is still a wise investment. He says that high keyword rankings are the most sought-after achievement in the world of search engine optimization (SEO). But with the evolution of paid advertising and expansion of universal search, the opportunities attached to traditional keyword rankings are diminishing at an alarming rate.

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