The problem with obsessive rank tracking

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The problem with obsessive rank tracking

Postby Lisa George » Wed Apr 12, 2017 4:26 am

Keyword ranking is one of the most overrated and misused metrics in SEO. Focusing on the right metrics will help you generate results that have a business impact, rather than an ego boost.

The problem with rank tracking is that the search results aren’t always consistent. Google’s results will vary based on a number of different criteria. Here are the two most common variables which can drastically impact ranking:
1. Location
2. Personalization

Read more at: http://searchengineland.com/problem-obs ... ing-272085
Lisa George
 
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