5 steps to making your content smarter

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5 steps to making your content smarter

Postby betty » Thu Nov 30, 2017 3:36 am

The convergence of SEO and content has been a driving force in marketing for the past few years.
Smart content is:
Discoverable: Easily found
Optimized: From point of creation
Profitable: Measurable

5 steps to smarter content
1. Understand who
2. Know what
3. Bake in optimization
4. Measure
5. Adapt and repeat
Read more: https://searchenginewatch.com/2017/10/2 ... t-smarter/
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