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People are less inhibited about using voice search and talking to their phones in public than they were just a year ago. That’s according to a new consumer survey from Stone Temple Consulting. Another interesting finding is that a meaningful percentage of people were using texting to friends as an alternative to search, as a way to get questions answered. Members of the under-24 age group were the ones most inclined to do this. Texting was also the top use case for voice. The discussion points out that more men than women were voice users in every category except texting (59 percent to 53 percent).

The top reasons that people liked using voice (vs. the keyboard) were the following:
1. Fast.
2. No typing.
3. Accurate.
4. Answer read back (virtual assistant).

To read more at: https://searchengineland.com/survey-peo ... lic-290520