5 Ways Social Media Can Help SEO

[NayanaB]

1. How important are social signals for search rankings? Do we have to worry about the number of retweets? Or mentions?

If you’ve been in the digital marketing industry for at least a year, these and other questions might have crossed your mind.

2. How to use social for SEO (even though it’s not a “direct” ranking factor!)

a. You can earn real dofollow backlinks (which are a ranking signal!)
b. Linkless mentions could be equally important.
c. Social media profiles appear in Google’s search results.
d. Use social media for SEO-related research.
e. Other search engines, such as Bing, didn’t (publicly) say “no” to social signals.


Read more: https://awario.com/blog/5-smm-practices-for-seo/