The first steps of your SEO audit: Indexing issues

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The first steps of your SEO audit: Indexing issues

Postby alnakdas » Mon Apr 30, 2018 8:54 am

If your site is not being indexed, it is essentially unread by Google and Bing. And if the search engines can’t find and “read” it, no amount of magic or search engine optimization (SEO) will improve the ranking of your web pages.
A quick way to check if a page is being indexed by Google is to use the site: operator with a Google search

If your site or page is not being indexed, the most common culprit is the meta robots tag being used on a page or the improper use of disallow in the robots.txt file.
Both the meta tag, which is on the page level, and the robots.txt file provide instructions to search engine indexing robots on how to treat content on your page or website.
The difference is that the robots meta tag appears on an individual page, while the robots.txt file provides instructions for the site as a whole. On the robots.txt file, however, you can single out pages or directories and how the robots should treat these areas while indexing. Let’s examine how to use each.

Read more at: https://searchengineland.com/the-first- ... ues-296853
alnakdas
 
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