Mastering your Facebook targeting strategy gets you in front of very specific and often motivated segments of your audience. The following 5 strategies will help you to get the most out of Facebook Ads.
- Tap Into Recent Purchasing Behavior Among Facebook Users
- Get Creative With Life Events Targeting
- Nurture Leads and Build Loyalty With Facebook Custom Audiences
- Expand to a Lookalike Audience
- Get Super Granular With Layered Targeting Options
Read the full article here: http://www.searchenginejournal.com/5-ri ... es/126251/