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For the first time ever, Ford is bucking with tradition and turning to the web — with Facebook as the platform — to exhibit its latest vehicle. The automaker has already far surpassed its goal of 30,000 fans prior to the launch. The automaker decided to make the launch an online play with Facebook as the primary platform. Read more - .

Hi Anthony, Glad to see your very first post. Looks like Ford is indeed focusing and might have pinned down what works very well.
Went to their Facebook page http://www.facebook.com/FordExplorer

What I love is the ability for "a live wall Q&A with Mulally and Facebook chats with featured Ford employees."

How often can you get to meet with and chat with people who truly matter. Also, this adds a sense of belonging - you tend to feel that your ideas matter.

Look at the amount of comments they recd http://www.facebook.com/FordExplorer?v= ... 1693335697 - Not bad
http://www.facebook.com/FordExplorer?v= ... 883&ref=mf

I Love what they are doing. Hopefully they would publish their stats and the impact Social marketing had on their sales (revenue) soon. Also, Starbucks is really into taking Facebook to the next level as well.

Facebook has begun the rollout of a new feature, , which will allow users to get answers to their queries from the entire Facebook community.

For example, if you take a picture of a bird, but don’t know what species it is, you can post the picture on Facebook Questions and get your answer.

Facebook decided to make navigating photo albums simpler, easier and more fun. Now, a photo album will automatically display additional photos as you scroll down a single page. You no longer need to click "Next" or try to guess which page number will reveal the best photos - Read More about

Retailers can now sell products right on their Facebook pages – no need for users to ever exit Facebook.com.Take a look at

Facebook has added a to Groups to make sharing and communication with small groups of people easier. One of them is group chat, one of our most frequently requested features. Until now, you've only been able to chat with one person at a time on Facebook. Now you can chat with everyone in your group at once.

Facebook is launching one-time passwords to make it safer to use public computers in places like hotels, cafes or airports. If you have any concerns about security of the computer you're using while accessing Facebook, we can text you a one-time password to use instead of your regular password, this password can be used only once and expires in 20 minutes. Isn't it sounds great ?

Notonly this, Facebook provides a number of ways to help you protect yourself and your account Read more about .

Facebook has been pushing the boundaries of social networking as well as user expectations. They have been been rolling out fantastic new features that has taken the social interaction to another level, But I always thought that the relationship between Privacy and Facebook was always complicated
They were particularly weak when it comes to explaining their Privacy changes and it has always been a matter of concern. Its great to know that after numerous hacking incidents Facebook has finally learn't their lesson and are taking bold steps to prevent further mishaps.

See some great examples of creative for inspiration! You should explore these features and plan out how you will intergrade them with your design.

Promoted posts are a simple way to reach more of the people who like your Page and their friends. Visit your Page to try promoting a post. Learn more on

Does facebook advertising really help you ? I saw the cost are kinda expensive but the target you bought really worth it ? cause we all know most facebook users are teenagers who can click whatever they want but this doesnt mean will become automatic your customers and you invest some money for nothing. Does anyone use Facebook advertising ? Thanks

Seems in advertisements too smartphones are contributing a major share! -
Facebook doesn’t break out how much revenue each kind of ad brings in. But Facebook ad firms say the big star of the mobile ads is mobile app install ads. “These installs have made Facebook one of the biggest mobile ad suppliers in the world and are really what’s driving mobile revenue”

In an effort to inject Facebook into more public conversations, the company on Wednesday introduced that will let blogs and news organizations include status updates, videos and photos in stories.