The Marketing Value of YouTube

Ok so we have reached a point where Social Media and Information needs it own category. Its growing faster than anything and this is where you can put information you have found, articles, and things you would like to share. One knowledge base pointing to all things Social Media!

The Marketing Value of YouTube

Postby Bijy Benny » Tue Apr 02, 2013 6:21 am

YouTube is one of the most popular video sharing sites in vogue. This popularity that YouTube has gained over a period of years, has enhanced the marketing value to a great extent. YouTube is an interesting beast to varying degrees: a search engine, a hosting service, an advertising platform, a social network, and a community site.

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Bijy Benny
 

Re: The Marketing Value of YouTube

Postby douglas » Tue Apr 02, 2013 10:15 pm

Video sharing through YouTube is a good offpage promotion of course. But the Industry and business type matters a lot. People normally depend videos for information and entertainment. The article says that there is only a very less percentage of people who search for banking and insurance in YouTube.
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