3-step approach to social media advertising

Over the years, we’ve spent countless hours experimenting with various social media advertising strategies.
That social media advertising blueprint is broken up into three distinct stages:
>Awareness (Top-of-the-funnel or TOFU)
>Consideration (Middle-of-the-funnel or MOFU)
>Conversion (Bottom-of-the-funnel or BOFU)
Read more : https://blog.bufferapp.com/social-media-advertising
That social media advertising blueprint is broken up into three distinct stages:
>Awareness (Top-of-the-funnel or TOFU)
>Consideration (Middle-of-the-funnel or MOFU)
>Conversion (Bottom-of-the-funnel or BOFU)
Read more : https://blog.bufferapp.com/social-media-advertising