Did you see the name on the quote at the top of the article?

(It's not actually me. There's another "Mike Ramsey" who works as an SEO. May have seen his articles on SEJ or one of the other big SEO blogs, I forget which.)
Some of the suggestions in this post are more easily implemented by clients. There's lots of great link building opportunities that are difficult to implement as an agency. Going to be talking about more of this stuff in our private forum soon enough!