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Internet Marketing includes, Email Marketing, Twitter, Facebook, PR, Reviews for Clients on Blogs.
Will the new FTC laws affect our process?

Another article raises some more issues:

Bloggers Mugged by Regulators
The FTC wants to police book reviews on Twitter.

http://online.wsj.com/article/SB1000142 ... 44448.html

Here is an interview that helps us get to know more about FTC's revised advertising guidelines that to be implemented from December 1 2009 onwards. In it on new internet marketing, blogging and affiliate advertising guidelines.

DJ, the thread was initiated by Latha and was posted under private topic, so it is added there. Thanks for the information.

Checked out the FTC guidelines again this week and here is what another marketer says.

If you are selling to customers in USA, whether you are from India or Canada, the FTC rules apply to you. It is best to add a disclaimer if you are promoting someone else's product.
Something like "The above link is a sponsored advertisement."

If you haven't used the product yourself you might want to add something like:
"The owner of this website is not a bona fide user of ProductA being recommended".


Still waiting for Jim Edwards interview transcript.