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I came across this article on landing pages. The writer outlines some important points about creating good landing pages. Have a read and let me know your thoughts.

Adam

http://blogbusinessworld.blogspot.com/2 ... nding.html

A good video on Landing Pages: Good vs. Bad!

http://videos.webpronews.com/2008/05/29 ... d&owa_sid=

I actually just a themed a PPC silo here http://www.wyselabs.com/learning-pads/p ... /index.htm

This includes framework for ad copy landing page and ad group keywords.


R