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Heatmap Based on Left to Right Theory

PostPosted: Fri Apr 30, 2010 10:35 am
by jondyer

Re: Heatmap Based on Left to Right Theory

PostPosted: Fri Apr 30, 2010 10:49 am
by chrisstolz
Jon that's awesome.

Here's a look at this being used on a live ecommerce site. They did an optimizer test and proved it out. If you visit the site in the case study, you'll see that it's now been implemented across all products...the 'add to cart' is on the left.

http://www.getelastic.com/ab-testing-gi ... more-love/