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Eisenberg on "Point-of-Action Assurances"

PostPosted: Tue May 18, 2010 2:58 pm
by chrisstolz
As usual, Bryan Eisenberg always has something fantastic to say. The man know his conversion and knows his well.

Check out this post on point of action assurances. This is definitely something worth A/B testing!

http://www.clickz.com/3640241

I really should pick up a copy of Call to Action and plow through it's pages.

Image

Re: Eisenberg on "Point-of-Action Assurances"

PostPosted: Wed May 19, 2010 11:50 pm
by prasanth
Some nice tips for Point-of-Action Assurance. A must read!

Shouldn't we try some of these on our websites and see the results for ourselves?

Re: Eisenberg on "Point-of-Action Assurances"

PostPosted: Thu May 20, 2010 12:02 am
by prasanth
Placing that "Call to Action" image on the forum is surely a Call to Action technique...Chris ;)

Re: Eisenberg on "Point-of-Action Assurances"

PostPosted: Thu May 20, 2010 4:13 am
by jay
The link http://www.clickz.com/3640241 seems broken. It's in Google Books . Enjoy reading !

Re: Eisenberg on "Point-of-Action Assurances"

PostPosted: Thu May 20, 2010 7:57 am
by chrisstolz