WyseLabs Internet Marketing Forum :: Start Sharing

"Over the years, I’ve done a lot of work with form optimization. In this article, I’ll cover some tried and true form optimization tips. I’ve done most of my testing on the PPC side, but obviously, the information can also be used effectively to improve overall form conversions on websites."

Some nice tips here on usability, design and more...

http://searchengineland.com/10-form-opt ... ges-108307

Thanks for the tips. I've always just been using "submit" on form buttons, but adding in a call to action or benefit would be much better. I also agree about the orange buttons...it might have something to do with Amazon using orange on their shopping cart buttons? Not sure...