Google's Vince Update Produces Big Brand Rankings

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A lot of talk has been taking place on net over Google Vince updates. As a result of Vince updates certain set of keywords got better push in search engine, and that for big brands only. Web experts and SEO think tanks consider this as an effort from Google's side to give more weight to big brands. Google's Matt Cutt's is telling a different thing in this regard.
More interesting to know how it got that name Vince updates. A Googler named Vince created this change and they call it the “Vince change” at Google.
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